Coles Flybuys today: shoppers can redeem up to $100 instantly

Coles has expanded Flybuys pay-with-points redemptions, allowing eligible members to take up to $100 off one in-store shop.

Coles Flybuys now offers up to $100 off in store
Last UpdateJul 15, 2026, 11:52:57 AM
3 hours ago
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Coles Flybuys today: shoppers can redeem up to $100 instantly

Coles has lifted the maximum Flybuys checkout discount from $10 to $100 in one shop, giving members a much faster way to use large points balances. The national change began on 15 July 2026 and applies to eligible in-store purchases at Coles. Members can now select from six redemption amounts, depending on their points balance and transaction value.

Flybuys pay with points promotion at Coles
Coles has expanded Flybuys redemptions to as much as $100 per in-store transaction — Mirage News

What We Know So Far

Under the new pay-with-points system, Flybuys members can redeem 2,000 points for $10, 4,000 for $20, 6,000 for $30, 10,000 for $50, 14,000 for $70 or 20,000 for $100. Previously, members could take only $10 off each Coles shop, even when they had enough points for a larger discount.

To use the option, shoppers must set their reward preference to pay with points in the Flybuys app or website, shop in-store, scan their Flybuys details at checkout and select an available amount. Coles says the amount offered will reflect both the member's balance and the value of the transaction. The full redemption conditions state that at least $10 must remain in the transaction after other savings and discounts.

The reward is limited to one redemption per Flybuys account each day and is not available for online purchases, gift cards, tobacco or tobacco-related products. It also cannot be used for transactions completed through Coles Pay, although the standard Coles Pay points-redemption process remains available.

The change matters because it removes the need to split a large points balance across repeated $10 discounts. Coles said more than half of Flybuys members who shopped in-store during the past year received more than $40 off through those smaller redemptions, suggesting many customers already use points as a regular grocery-budget tool.

Pay with points
A checkout option that converts eligible Flybuys points directly into a discount on an in-store purchase.
Flybuys points
Rewards earned across participating businesses, including at a stated rate of one point per dollar spent at Coles and Liquorland, subject to exclusions.

What People Are Saying

Coles is presenting the change as a practical response to household pressure and customer demand for simpler redemptions. Chief Customer Experience Officer Michael Courtney said the larger discounts would let members use existing points against more of their weekly shop.

“Our customers are looking for practical ways to save and pay with points makes it easier to use the points they have already earned for money off their in-store shop, instantly at the checkout,”

Michael Courtney, Coles Chief Customer Experience Officer

Flybuys chief executive Anna Lee also emphasised flexibility, saying millions of Coles shoppers already hold enough points to redeem. Her comments indicate the rollout is aimed less at changing how points are earned and more at making accumulated balances easier to spend.

“We know value and flexibility matter more than ever to our members and pay with points makes it easier for them to turn points into money off their in store shop when they need it,”

Anna Lee, Flybuys Chief Executive Officer

How This Affects You

For Australian shoppers with a large Flybuys balance, the immediate benefit is control. A household facing an expensive grocery run can now apply up to $100 at once rather than waiting across multiple visits. Every 2,000 points still equals $10 off, so the value per point has not changed; the key improvement is the higher redemption ceiling.

There are limits to check before relying on the discount. The option is in-store only, the amount cannot exceed the transaction value, and excluded products will not qualify. Members also need to turn on pay with points in their reward settings, which means the larger discount may not automatically appear for everyone.

Coles says selected Liquorland stores will add the same option from 19 August 2026. Availability will cover Victoria, Queensland, Tasmania, New South Wales, the Australian Capital Territory, and selected stores in Western Australia and South Australia.

Coming Up

The next confirmed expansion is the Liquorland rollout on 19 August. Coles has not announced a date for online grocery redemptions or broader use through Coles Pay, so shoppers should treat the current offer as an in-store checkout feature only.

Members planning to use it can review their balance and reward preference before shopping. The available discount will then appear at checkout after the Flybuys account is scanned.

At a Glance

  • Flybuys members can now redeem up to $100 in one Coles in-store transaction.
  • The minimum redemption remains 2,000 points for $10.
  • Available amounts are $10, $20, $30, $50, $70 and $100.
  • The reward is limited to one redemption per account each day.
  • Online purchases, gift cards and tobacco products are excluded.
  • Selected Liquorland stores join the program on 19 August 2026.

Frequently Asked Questions

How many Flybuys points do I need for $100 off at Coles?

You need 20,000 Flybuys points and an eligible in-store transaction large enough to support the redemption.

Can I use Flybuys pay with points online?

No. The new redemption option is available only for eligible in-store purchases at Coles.

How do I activate pay with points?

Set pay with points as your reward preference in the Flybuys app or on the Flybuys website, then scan your account at checkout.

Can I redeem points more than once a day?

No. The published conditions limit the reward to one redemption per Flybuys account from midnight to 11:59pm each day.

When will Liquorland accept the larger Flybuys redemptions?

Selected Liquorland stores are scheduled to offer pay with points from 19 August 2026.

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Written by

Jody Nageeb

Senior Editor

Expert in business, sports, and transportation trends.

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